Social Media & Online Marketing in Germany
We offer workshops to help your business manage Social Media Marketing in the German speaking market. We teach you how to successfully increase activity and action through Online Marketing like Facebook and Google Ads, SEO or Content Marketing. There are many opportunities to increase the awareness of your company in Germany.
Blog & WordPress
Workshops are brilliant possibilities to define SEO and Google aims, plan the Online Marketing presence more effectively or establish controlling. Each and every workshop offered by UPON Online Marketing is characterized by high practical relevance and is suitable for everyone who wants to gain basic or profound knowledge. We impart insider knowledge about SEO, SEA, Google, Facebook and WordPress to your employees and company so they are well prepared to deal with all topics related to Online Marketing.
Purposeful and sustainable to more independence
UPON teaches you in an eight hour workshop how to use the Internet as a channel more effectively and raise your volume of sales. Furthermore, we show you how to define specific aims, creatively plan your online presence, establish controlling and gain a competetive advantage.
Google Adwords workshop
What many people know is the possibility to push a company at the peak of the search results by using Google Adwords whereas only a few are familiar with handling it professionally.
In our practice-oriented workshop we explain everything there is to know about Google Adwords and reveal valuable tips and tricks from search engine marketing professionals.
During the workshop you will create an example campaign for your company with our help and after you are free to choose if you want to run it or not (you do not invest any money). The aim of the workshop is to show you how to create, run and optimise your own Google Adwords campaign.
- Google Adwords basics
- Keywords: which are the best catchphrases for my company?
- Keyword analysis: how to find the best catchphrases and check if they are really used on Google
- Adverts: texting to attract the desired customers
- Practical part: together we create your Google Adwords campaign step by step
- Analysis and optimisation: how to interpret and optimise the results -Target page optimisation: what an ideal target page looks like
- The workshop lasts 5 to 6 hours, lunch break included
- Workshop place: Upon GmbH, Marienstraße 42, 70718 Stuttgart (center)
- Maximum number of participants: 8 persons
- Advisor: Alex Buchanan
- Suited for B2B and B2C companies
- Suited for beginners and intermeditates due to practical examples